According to Facebook: Furthermore, ‘Creator Collaborations’ make it possible for many content creators to be included on a single Facebook post, increasing both brand exposure through the tag and the combined reach of both collaborators’ audiences. Though, it’s pretty similar to Facebook’s current Branded Content Tags, which let brands tag associated businesses in a single post to improve their marketing efforts. Moreover, the new tool can pave the way for newcomers as more established content creators can assist them to get more reach and exposure. It can be done by exhibiting their content to a wider audience and allowing viewers to tap on their profiles for more information regarding any content. However, the new feature is pretty limited right now. The company has clarified that the tool is currently available for video posts only. Still, it can prove to be a great tool for promoting any content in the app, and has the ability for community building, and eventually more monetization opportunities. Check out? YouTube Launches a New Corrections Feature for Content Creators